What is ほいっぷるん（洗顔用泡だて器）?
Meet the ほいっぷるん — Daiso's compact face wash foamer that turns your everyday cleanser into a cloud of dense, whipped foam in seconds. At just ¥110 (roughly $0.70), this little gadget punches so far above its price tag it almost feels like a glitch in the matrix.
The body is made from polypropylene, making it lightweight, water-resistant, and easy to rinse clean. The unit measures 8.8 cm × 10.6 cm × 8.8 cm — small enough to sit on a bathroom shelf or drop into a travel pouch without a second thought. The mechanism is beautifully simple: a pump-style stick you push up and down to whip air into a small amount of cleanser and water. No batteries, no charging, no fuss. According to Daiso, this updated version foams up even more efficiently than its predecessor, delivering that coveted "mochi-mochi" (dense, bouncy) texture that skincare enthusiasts obsess over.
Whether you're using a cream cleanser, powder wash, or even a bar of solid soap, ほいっぷるん handles them all. The key is starting with a tiny amount of cleanser — think a grain-of-rice-to-small-bean portion — and adding water gradually rather than all at once. Too much water upfront = sad, watery foam. Get the ratio right, and you'll have a palmful of foam so thick it barely moves. That dense lather isn't just satisfying; it actually reduces friction on your skin during cleansing, which skincare pros consistently flag as a win for long-term skin health.
Source: daisonet.com
How to Use It — Hack Ideas
Primary Use — Perfect Foam, Every Time
Add a small amount of your cleanser to the cup. Pour in a little water — start conservatively, you can always add more. Push the stick up and down rapidly for about 20–30 seconds. The foam will thicken and become heavy enough to hold its shape. Scoop it onto your face and cleanse with zero drag. Rinse the foamer immediately after use, shake out excess water, and let it air-dry somewhere with good airflow. Maintenance is genuinely easier than a traditional foam net.
Hack #1 — DIY Shaving Cream Foam
Bar soap or cream-based shaving products work brilliantly in ほいっぷるん. Rub the bar soap briefly against the inside of the cup, add a few drops of water, and pump. The result? A thick, cushioning lather that rivals canned shaving foam — minus the aerosol waste and the inflated price tag.
Hack #2 — Egg White Cocktail / Mocktail Frother
Yes, really. That same pump mechanism creates the kind of airy froth bartenders chase with a cocktail shaker. Drop a small amount of egg white (or aquafaba for a vegan alternative) into the cup, pump vigorously, and you've got a frothy topping for a homemade sour or sparkling lemonade. Just be sure to wash thoroughly between beauty and beverage duties.
Reviews & Verdict
With well over a thousand user reviews collected online, ほいっぷるん has built a quietly devoted fanbase. The phrase that keeps appearing across posts is "感動した" — "I was genuinely moved." Multiple reviewers note they had used traditional foam nets for years before trying this, and almost universally report the foam quality is in a different league entirely.
Repeat purchases are a strong signal here. Several reviewers explicitly mention buying a second unit after their first wore out — a meaningful endorsement for a ¥110 product. The consensus on technique: add water gradually, and don't rush the pumping motion. Users who report disappointing results almost always trace it back to overshooting the water quantity early on.
A few honest caveats worth flagging: the polypropylene construction is functional but not premium — don't expect a high-end tactile feel. And while the compact size is great for travel, the cup capacity means this works best for single-use foam portions rather than bulk prep. Some users also note it requires a touch more elbow grease with powder-type cleansers; pre-mixing the powder with minimal water before pumping solves this neatly.
Bottom line: for ¥110, the bar to impress is low — and ほいっぷるん clears it by a wide margin. It's one of those rare Daiso finds that genuinely changes a daily habit.
Value Score: 92/100
Near-perfect marks across price-to-quality and hack potential — a ¥110 tool that measurably upgrades your skincare routine and moonlights as a frother is hard to argue with. Minor deductions for the no-frills plastic feel and the small learning curve on water ratios. A true Daiso gem — don't miss this one.
